The Another face of McDonald's
A recognized chef, the chef Jamie Oliver, has gained(earned) a demand against the chain of fast food. Once Oliver demonstrated how the hamburgers are done and much more, McDonald's announced that it will change the recipe.
McDonald's, the biggest chain of fast food of the world, with 32,000 outlets in 117 countries, its services apparently do not seem already so attractive as earlier. The chain of fast food, McDonadl's, to been hardly critical for the press since to led several facts or scandals as the production of its ingredients for hamburgers from facts like(as) the case of 1997, the court McLibel, in which the Corporation McDonald and McDonald Restaurantes Limited demanded(sued) Helen Steel and Dave Morris, ex-gardener and a mailman, for defamation after there was published a series of pamphlets that were denouncing the company. Yet research conducted by the Ecologist shows that in many areas the company has improved its record of ethical and environmental awareness over the last decade. The company’s burgers, for example, are now 100 per cent beef or to take part in charitable causes that encourage the sport and help disabled children.But nevertheless it has to fight with the soul - list that they repudiate its hamburgers making(preparation).
Andrew J. McKenna, the general manager of this industry of fast food it fights every day for better the image of McDonald's, for example one of the processes or strategy is in the UK branch only buys eggs from Lion-certified free-range producers, a laudable effort from a huge buyer of eggs, and that the meat in each nugget is 100 per cent chicken breast (the final product is around 65:35 meat and batter).
